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But in a concrete appeal, be professional and stick to the case. "2♦ as non-forcing is standard and your opps rightly assumed a player of your level to know this" is sufficient. No need to tell them why it is standard. That only blurs the case.
Here in ACBL-land, I am a certified director, fwiw. However, I have not directed a game in quite some time, and have no desire to do so.
As for being professional and sticking to the case: I've tried to follow the course of action suggested in these sorts of situations. Whereupon, the appellants generally demand to know WHY the committee members believe such a call to be non-forcing and non-alertable. At this stage, I have three options:
1. Refuse to discuss the matter further. This makes the other committee members and I appear to be rude or discourteous. Beyond that, it runs the risk of appearing as if the committee has ruled in a whimsical or capricious fashion, or out of some personal animus against the appellants, or out of favoritism to the non-offending side. This is not a desirable outcome.
2. Suggest the appellants consult some outside authority or basic book on bidding. Perhaps this would work with some, but I've never seen it. Remember, most bridge players (here on BBO, or out in the real world), are "experts", in their own minds, at least. So when I take this approach, I usually receive a response something like this: "How dare you suggest that I consult a 'baby' book on bridge? After all, I'm a Neon Life Master with 2000 platinum points."
3. Attempt to enlighten and inform that the call is non-forcing and non-alertable, for all the reasons we have discussed. Perhaps there might be a bruised ego for a moment, but over the long haul, I think the bridge community is best served in this manner.
Also, fwiw: Appeals committees are the only place where I would or could ever get drawn into such a debate. I learned a long time ago how to behave appropriately whilst playing this game. I never give lessons at the table. Never berate partner or the opponents. Maybe this is why I'm taking such strong exception to some of the comments Luis and others have made. I just don't think of myself as the bridge ogre I'm being made out to be here.
I know we've gotten way off the original topic, so maybe it's just best if we all let this go. I promise to be on my best behavior the next time I serve on an appeals committee, and hopefully we've all learned a little something from this spirited discussion.

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